Executive Summary  

To survive in the competitive health and fitness industry, club operators must focus on what differentiates their club from their peers.

“The gyms and centers that do best are the ones that know who they are and do not try to be all things to all people.  Most importantly, they truly focus on customer service and on making sure that they deliver an environment and services that will help their members meet their wellness goals,” said Meredith Poppler, VP of Industry Growth at IHRSA in May 2012 of South Source.

Perkville provides health and fitness businesses with a competitive advantage – giving businesses a platform to drive lifestyle changes by providing gamification tools to boost retention, referrals, and social media. 

Perkville enables businesses to address the real long-term challenge of converting the public’s sedentary status into active lifestyle habits.

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When a gym is doing something right, the numbers speak volumes.  This is true for Sturgeon Valley Athletic Club where we saw registered members in their loyalty program take an average of 12 classes versus 3 classes for non-members over 60-days.  Sturgeon Valley Athletic Club was launched in 1996 just outside of Edmonton in St. Albert, Alberta.  SVAC has over 1,500 club members and occupies 22,000 sq ft.  

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We just rolled out a brand new feature that allows businesses to send customers points on their birthday.  

If you’re in the cabin plan or above, you can now take advantage simply by clicking on this link on your ’Business Profile’ page.

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We’re dedicating this post to ‘betsy & iya’ as they just celebrated their 1-year brick and mortar anniversary and gave double Perkville points all day. “We’re getting a great response to the Perks we set up.  We’re always excited by a fun and creative way to reward our loyal customers,” said Betsy Cross designer and co-owner.

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You might have stumbled upon one of the four Balisi boutiques if you’ve shopped in Toronto, Canada.  

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Did you know you can automatically win back customers with Perkville promotions?

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