Last week, we spent three days chatting with MINDBODY customers and experts at the BOLD conference about the latest and greatest tools and tactics for taking your business to the next level.Read Full Article
Gamification is an excellent way to increase referrals, retention, engagement and brand awareness for your business. You only need to look at the popularity (and success) of things like fitness trackers, Pokemon Go and social media challenges to see that gamification works – especially in the fitness industry.Read Full Article
Whether you’ve just launched your Perkville program or are a long-time #PoweredbyPerkville partner, getting the word out about your customer rewards program is the key to keeping your customers, students or members engaged and earning points.Read Full Article
Or is this just another method for us to use video in our business?
Regardless of whether you’re a ghost devotee or an Insta-star, there’s no denying that this new social medium means good things for your business.Read Full Article
Looking for a cost-effective way to let potential customers know about your business? Social media can be a powerful tool but it’s not easy to get your customers to share how much they love your product or service with their friends.Read Full Article
This post was written by our guest blogger, Joe Hall. Joe has a wealth of experience in driving online engagement, and operates the social media strategy for the fast growing UK based gym chain XERCISE4LESS, one of Perkville's clients.
Some twenty years ago, when the modern day fitness industry was very much in its infancy, I'm sure all the top Fitness Sales Gurus would have been shouting from the rooftops about the NEED for leisure centers and fitness chains to adopt a “member referral program” in order to capitalize on their main marketeers (their customers)—and yes, right they were! What happened afterwards tells another story; it wasn't long before every man and his Personal Trainer caught wind of this and today it is perhaps viewed as more of a surprise if a Fitness Center or a PT does not have a generous Refer A Friend program in place.Read Full Article